5 Powerful Content Strategies from Top Digital Leaders (Part 2)

Thursday January 29, 2015

EVPs at A+E, Bravo, Time Warner, Viacom, & Warner Bros Share 5 Strategies to Transform Digital Entertainment

Some of the most powerful architects of change within the digital entertainment industry convened to share strategies designed not simply to survive but to thrive in a world of diverse content creation, consumption, and distribution.

The all-star panel, moderated by Time Warner Inc. Chief Marketing Officer nbsp;Kristen O’Hara and titled “The Entertainment Ecosystem,” was held at the 2014 CDO Summit at Time Warner in New York City on April 23, 2014.

Some tweetable quotes from our panelists:

“Digital things are no longer the leftovers: what we don’t want to put on air” – Lisa Hsia
“You want to buy something once, own it in the cloud, and be able to access it anywhere, anytime.” – Thomas Gewecke

Watch the video for 5 ways to transform digital entertainment:
1. Allow tech and content to collaborate
2. Show traditional programmers and talent the value of digital
3. Do a cost/benefit analysis on unorthodox partnerships
4. Cooperate on universal standards
5. Grab digital talent before someone else does

View the video of this panel from the 2014 CDO Summit here

Participants included, from left to right in the video above, moderator Kristen O’Hara, Chief Marketing Officer at Time Warner Inc.; Thomas Gewecke, Chief Digital Officer and Executive Vice President of Strategy and Business Development at Warner Bros.; Dan Suratt, Executive Vice President of Digital Media and Business Development at A&E Networks; Kristin Frank, Executive Vice President at Connected Content Group (MTV, VH1, CMT, LOGO at Viacom); and Lisa Hsia, Executive Vice President of Digital at Bravo and Oxygen Media.

Read the entire post here

Super Early Bird Tickets End This Saturday!

The 3rd CDO Summit, presented by Capgemini, will take place in New York City on April 29, 2015.

Regular registration is $1,495. Buy before this Saturday January 31, 2015, you’ll enjoy the Super Early Bird discount price of just $695, a 50% savings of more than $800.

That’s like getting two tickets for the price of one. Why not buy two and take along a colleague, co-worker, or “accountability buddy”?

Enjoy the same Super Early Bird savings by registering now for our CDO Summits in Amsterdam in July, Toronto in September, London in October, and Sydney in February (2016).

See you there!

Upcoming Blog Posts via the CDO Club:

CDO JOBS Update: Chief Digital Officers Q4 2014 (Jan 31)
London CDO Summit Summary 2014 (February 4)
CDO JOBS Update: Chief DATA Officers Q4 2014 (Feb 7)
Mike Bracken UK CDO of the Year (Feb 11)

NYC Partners:

Presenting Partner

Sustaining Partner:

Host Partner:

Network Partner:

NYC SUMMIT
LOCATION

Thomson Reuters
3 Times Square
New York City, USA

Dr. Didier Bonnet

to Keynote the
NYC CDO Summit

Buy His New Book:

Don’t Miss This Saturday’s CDO JOBS Update

More CDOs were hired in Q4 2014 than in all of 2013.

As Gartner Analyst Dave Aron said, new CDO hires are “springing up faster than we can count them.”

Don’t miss this weekend’s CDO JOBS Update. It includes detailed information on open CDO jobs and select Q4 CDO placements. Its the most comprehensive, up-to-date report on the state of the CDO.

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Our 1,000+ members receive access to breaking news, original research, career development support, networking opportunities, inspirational events, and the following benefits:

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About the CDO Club:

The CDO Club is the world’s first, largest, and most powerful network of C-suite digital leaders. Our 1,000+ members receive access to breaking news, original research, career development support, networking opportunities, and inspirational events such as the CDO Summit. Visit the website.

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