Sarah joined Severn Trent in December 2014 as the Chief Customer Officer, responsible for Household Customers, Group IS and Group Transformation. She previously worked for Accenture as Managing Director of their £3 billion global digital business focused on Digital Marketing, Mobility and Analytics for customers, employees and the enterprise. Prior to Accenture Sarah was CEO of Datapoint, an Alchemy backed company delivering CRM services, and Senior Vice President of eLoyalty, a global CRM and Marketing consultancy. She was SVP of the European Business, led the sales and operations activity in North American and ran eLoyalty Ventures L.L.C. working in Silicon Valley, Austin and New York. With 20 years’ experience, she is an expert in customer strategy and experience and is regularly asked to speak internationally.