The CDO role is fulfilling promise that CIOs and CTOs have often aspired to,” said Dave Mathison, organizer of the upcoming CDO Summit in NYC on 4/22-23. “While CIOs and CTOs often struggle to fit the idea of business leadership into their roles, the entire mission of a CDO is leadership. In my view, the next generation of CEOs will come from the CDO role.
NEW YORK, April 14, 2014: Ken Kragen, renowned for his unique and creative endeavors that have far transcended the music and entertainment industries in which he has had many incredibly successful years, will discuss “Accomplishing the Impossible” as the featured speaker on April 22 at the 2014 Chief Digital Officer Summit at Time Warner in New York City.
NEW YORK, April 3, 2014: Teddy Goff, Digital Director of Barack Obama’s 2008 and 2012 presidential campaigns, was named the 2013 Chief Digital Officer of the Year by the CDO Club, the world’s largest network of Chief Digital Officers. Goff, who gave the keynote speech at the 2013 CDO Summit, worked with a 200+person team that employed ground-breaking digital strategies to raise $690 million for the Obama 2012 campaign. His efforts also resulted in the registering of more than 1 million voters online, enticing millions of Facebook and Twitter followers, creating innovative digital fundraising tools, and mobilizing hundreds of thousands of volunteers.
NEW YORK, April 1, 2014: On April 22-23, hundreds of digital leaders, executives, and practitioners will convene for the second annual Chief Digital Officer Summit at Time Warner in New York City. “I’m super excited to announce another full lineup of digital leaders and luminaries who will be speaking and sharing their knowledge at the 2nd annual Chief Digital Officer Summit,” announced CDO Summit curator David Mathison. “The CDO Summit offers intimate access to the digital elite, and these executives are fast becoming our society’s leaders and CEOs,” said Mathison.
NEW YORK, March 21, 2014: Organizers for the Chief Digital Officer Summit today announced sponsors for its second annual event, which takes place on April 22 and 23, 2014, at Time Warner in New York City. “I’m excited to report that 100% of the sponsors from our inaugural 2013 Chief Digital Officer Summit have returned to sponsor our 2014 event,” said David Mathison, Curator of the Chief Digital Officer Summit and founder of the CDO Club. “This clearly demonstrates the verifiable value and ROI that our CDO Summit provides to sponsors, speakers, and attendees alike.”
NEW YORK, March 18, 2014: The CDO Club has identified the names of the 10 most-followed Chief Digital Officers (CDOs) on Twitter. Sree Sreenivasan, Chief Digital Officer at the Metropolitan Museum of Art, topped the list with 55,400 followers. Following Sreenivasan was Rachel S. Haot, Chief Digital Officer and Deputy Secretary of Technology for the State of New York, with 51,500 followers. Ranked third was Jonathan Sackett, President and CEO at the MashburnSackett agency, with a total of 30,600 followers.
NEW YORK, March 12, 2014: The CDO Club has identified the names of the 10 most influential online Chief Digital Officers (CDOs), calculated by their scores from the influence-rating site Klout. Sree Sreenivasan, Chief Digital Officer at the Metropolitan Museum of Art, and Jason Hirschhorn, former CDO at MTV, captured the number one spot, both earning a Klout score of 81. David Mathison, founder and curator of the CDO Club, created the list from the deep database of global CDOs he compiled to produce the recently released CDO Talent Map.
“There is an important consequence of this increasing focus on customer data and customer experience, says David Mathison, a New York-based executive search specialist and founder of the CDO Club, a networking organisation for chief digital officers and others in related roles.
An understanding of data analysis techniques and approaches is now a must-have skill for anyone with ambitions to lead their company’s digital transformation strategy, he says.
“There are plenty of data out there and not enough insight – and that’s broadly true across companies, non-profit organisations and government agencies,” says Mr Mathison.
That is not to say that those in charge of starting new digital channels need to be highly technical, “big data” specialists, he stresses: they typically have an insights and analytics team to provide that expertise.
But they must have a very firm grasp of what their data are telling them, “because, after all, that’s where competitive advantage really lies”.
January 7, 2014: “Essentially, the CDO skillset is entrepreneurial. It’s not really about technology tools or marketing savvy, but about being able to run a business, grow revenues and cut costs. It’s about demonstrable experience of successfully handling profit/loss responsibility,” Mathison explains.
“CDO to CEO is starting to look like a much faster career track than CIO to CEO. Why wouldn’t a smart technology leader want to get involved?”
January 3, 2014: According to Mathison, “To start the New Year off right, the most important thing a new CDO can do is to craft and deliver the digital strategy. This should be a cross-departmental blueprint with input from all key stakeholders. It must include achievable and realistic goals; identification of the tools, resources, capital and team necessary to achieve those goals; a clear definition of roles and responsibilities; and key performance indicators (KPIs) for measuring your team’s performance against the goals. Once this is complete, the strategy should be clearly communicated to all involved.”