Alex has been Co- Founder on a number of ventures since 1997, and has owned Jump Digital since then. These have ranged from internet start-ups to providing strategic consultancy to international companies. In 1999 he created Obvious Solutions, an award winning company that combined the internet, video and “recruitment process outsourcing”. It grew to service the needs of customers such as Amazon, BP, CSC, HBOS, Goodrich, Microsoft and RBS until its eventual sale to Norwegian quoted company Stepstone ASA.
Following the sale of Obvious Solutions, Alex worked in the US for the chairman of Aon Consulting on a business re-alignment of their HR practice. It was during this time that he identified a rapidly growing need for a different approach to digital marketing consultancy and learning.
Jump Digital have developed and delivered a business focused approach to digital marketing consultancy for over 350 organizations at all levels from strategic to tactical and to all sizes of customers across various industry sectors and internationally. Among other things, Jump Digital owns and edits a highly regarded analytics blog site.
The education products Jump are creating are an exciting, natural, innovative , unique training and support programmes that is engaging, enlightening and practicable, delivered on any platform delivered for our clients all online Globally , these include The World Bank, CNN, and Georgia State Learning Launchpad among others.
Working with the University of Aberdeen Jump has created a profitable, scalable, accredited programme of education with international growth l (Cert, Diploma leading to an MSc Digital Marketing Leadership – delivered as a fully online course with unique Knowledge transfer). This content is now being used by leading Universities globally within other programmes.
New content is being developed with other Universities and organisations internationally, including a Mini Digital MBA, precision agriculture, Carbon, Eco-Innovation.
In his early career he held senior positions in Global organisations both within Sales, HR, Operations and CEO. He has worked with customers across Europe, USA, Middle East and India.
He is a visiting Lecturer at a number of Universities in the UK and the US and has held the post of Entrepreneur-in-Residence at Carnegie College and Carnegie Institute.