How to Align Digital & Data Strategy with Corporate Strategy
LEARN – SHARE – NETWORK The CDO Summit is the premier event for
digital & data leaders: March 15, 2017 | Sydney, Australia
The organizers of the upcoming Sydney CDO Summit are excited to announce two panels focused specifically on how to align digital and data strategy with overall organizational strategy.
The first panel, focusing on DATA, will explore how successful organizations can align data strategy with corporate strategy to achieve business goals.
Studies by MIT and Wharton found that firms who take a data-driven approach to decisions get 5%-6% better results
McKinsey estimates that big data can increase profits in the retail sector by a whopping 60%.
Key topics will include: how to use data to identify new opportunities, create sustainable competitive advantage, glean actionable insights from internal and external data, engage with customers, improve the customer journey, enjoy better customer service, and provide the entire enterprise with timely results.
David Mathison (moderator): Founder/CEO at CDO Club
Andrew Reid: General Manager, Data Analytics and Insights at Ticketek Australia (TEG)
Nick Smith: Managing Director Australia & New Zealand at Informatica
Philip Zohrab: Chief Data Officer, Australia & NZ at Dentsu Aegis Network
Ross Farrelly: Cloud Strategy Leader at IBM
The second panel focuses on DIGITAL strategy. Consider this:
A 2015 study by MIT and Deloitte reported that “digital strategy IS corporate strategy.”
McKinsey recognized the CDO as the key driver of this strategy, calling them the “transformer in chief,” charged with “coordinating and managing comprehensive changes that address everything from updating how a company works to building out entirely new businesses.”
This cross-sector panel will discuss how to align digital strategy with business strategy, how to incorporate new platforms and services, how to introduce new technologies and innovations, and how to work with boards and business leaders to define and deliver overall strategy and roadmaps, new product development, improved user experience, and strategic partnerships.
David Mathison (moderator): Founder/CEO at CDO Club
Brett Barber: Former Chief Digital Officer at LGIAsuper
Christina Fevre: Digital Commercial Partnerships Director at Endemol Shine Australia
Howard Seccombe: Chief Digital Officer at Roy Morgan Research
Julian Delany: Chief Digital Officer, News Digital Networks Australia and Managing Director, news.com.au
Leisa Bacon: Director Audience & Marketing at Australian Broadcasting Corporation
Put the two panels together, and you’ve got a blueprint for success that can help almost any organization draft and implement a successful digital and data plan.
The Sydney CDO Summit is your chance to take advantage of some of the most iconic sights and sounds that Australia has to offer.
Attendees at the Sydney CDO Summit will learn how to focus zealously on improving the customer experience, build and lead effective teams, and better understand how to increase competencies in digital, social, and mobile media.
Come and listen to Australia’s top digital and data leaders while enjoying a waterfront view of world-famous landmarks such as Luna Park, the Sydney Opera House and Harbour bridge!
Sip a cup of coffee and listen to experts discuss cutting-edge issues in digital, data, and customer experience, while watching the ferries and yachts pass under Harbour bridge.
Share and network with your peers over a delicious lunch – inside or outside on the dock – while taking in the panoramic views of Sydney harbour.
Learn from the success of today’s experts in this captivating, refreshing environment, and bring that knowledge back into your own business.
This is a conference experience in Sydney like you’ve never had before.
Seating is limited, and this event will sell out.
Be sure to REGISTER NOW.
THANKS TO OUR 2017 PARTNERS:
ACT NOW: LIMITED SPONSOR INVENTORY!
We have a 5-year history of bringing together some of the most important digital and data leaders on earth, in intimate settings designed for networking and knowledge-sharing.
Sponsor opportunities are available for our Summits in New York City (our 5th year), London (our 3rd year), Sydney (our 2nd year), Washington DC, Toronto, and LA.
ACT NOW before inventory runs out. Its only January, and we’ve already confirmed partnerships with some of the most prestigious firms on the planet. Join us!
Hear why sponsors, speakers, and delegates love our events:
“Great opportunity to hear from the CDO community and share some of our thinking around enterprise IoT here at Microsoft.” – Lee Hickin (Amazon Web Services)
“Congratulations on what was a fantastic day! Well done!” – Irena Bobojcov (Odgers Berndtson)
“Had the privilege today to share some digital learnings with international leaders from Google, Westpac and Harvey Norman on a panel today at the Chief Digital Officer Summit at Sydney.” – Christian Bowman (Ladbrokes Australia)
“It seemed very well run to me and you had an engaged audience there which was great.”
– Kate Burleigh (Intel)
“I really enjoyed the sessions I was there for and (most importantly) the other people in the room seemed to be getting a lot out of it. Was great to work with you.” – Paul Smith (The Australian)
“Thanks so much for delivering such a great event. Really surpassed my expectations and I’ve had wonderful feedback from my leadership team. Thank you, once again.” – Kathryn Hamilton (Accenture Digital ANZ)
“Thank you David for such a well organised event. A pleasure and privilege to participate.”
– Jon Cumming (ACT Government)
“We had a great day. Thank you.” – Michael McKeon (Unico)
“Many thanks for the opportunity to participate in your conference. It was a really high quality event – it was a privilege to be part of it.” – Simon Want (Management Consulting)
About the CDO Summit:
The CDO Summit addresses the challenges and opportunities arising from big data, the cloud, digital disruption, and social and mobile media. Our gatherings include the best digital strategists and practitioners on earth, in intimate, collegial, and supportive environments designed to encourage networking, learning, and knowledge-sharing. Visit the website.
About the CDO Club:
The CDO Club is the world’s first, largest, and most powerful network of C-suite digital leaders. Our 3,000+ members receive access to breaking news, original research, career development support, networking opportunities, and inspirational events such as the CDO Summit.Visit the website.