Featured Speaker at the NYC CDO Summit
Linda Boff: Chief Marketing Officer of GE
LEARN – SHARE – NETWORK The CDO Summit is the premier event for digital & data leaders Wednesday, April 27, 2016 New York, USA
Chief Digital Officers aren’t the only C-level professionals leading digital transformation.
Linda Boff, CMO at GE, proves the importance of digital leadership in the marketing function as she turns GE into a “digital industrial company.”
That’s why we are proud to announce that Linda Boff will be featured speaker at the NYC CDO Summit, presented by Centric Digital, on April 27, 2016 at Thomson Reuters in New York City.
Linda served as GE’s Executive Director of Global Digital Marketing for five years before becoming CMO in September, 2015.
Linda will be interviewed by award-winning CNBC reporter Mary Thompson during a fireside chat discussion titled “Unapologetically Digital: How GE Markets a Culture of Disruption.”
With the marketing technology scene swamped with an astonishing 3,874 solutions and services, it’s no wonder organizations are reaching out to experts like Linda.
In this fireside chat, she will reveal how she implemented innovative marketing and customer engagement practices at GE, and how a CMO can play a key role in their organization’s digital strategy.
Whether you’re a CDO, CMO, or anything in between – you will not want to miss this important discussion…
All attendees will receive a free copy of REVIVE and
have the chance to get it autographed by Brian Manning
REVIVE
How To Transform Traditional
Businesses Into Digital Leaders
By Jason Albanese and Brian Manning
Founders of Centric Digital
It’s no longer enough to buy software, or even cloud services. To fully leverage the benefits of digital, you must transform your teams, processes, and how you think about your business. Jason Albanese and Brian Manning have helped dozens of top enterprises do all this. Revive shares the lessons they’ve learned, and gives you a complete, end-to-end methodology that works.
Get Discounted Tickets Now
For Upcoming CDO Summits
The CDO Community and CDO Academy programs offer SPONSORS and PARTNERS great ways to stay in front of our 1,500 registered CDO Club members, our extensive, targeted 15,000-person email list, and our active and engaged social media audience with over100,000 Twitterfollowers and almost 1 million cumulative views on ourYouTube channel.
CDO Community gives you the opportunity to contribute to CDOClub.com, which puts your message in front of your peers – our 1,500 registered CDO Club members, tens of thousands of email subscribers and unique monthly website visitors, and over 100,000 social media followers.
Current CDO Community contributors include:
Andy Peart: Chief Marketing Officer at Artificial Solutions (TBA)
Mayur Gupta: Senior VP, Head of Digital at Healthgrades (January 20, 2016)
Brian Solis: Principal Analyst at Altimeter Group (January 13, 2016)
Richard Kramer: Senior Analyst at Arete Research (December 19, 2015)
Jonathan Becher: Chief Digital Officer at SAP (December 12, 2015)
CDO Academy gives you the opportunity to share your expertise through educational webinars, seminars, and training courses with your peers – our uniquely targeted community of leading digital and data practitioners from the world’s most influential organisations.
Learn more at CDOAcademy.com
CDO Academy partners include the University of Aberdeen, DMA Education, and Jump Digital. Instructors include:
Sean Cornwell: Chief Digital Officer at Travelex
David Mathison: CEO and Founder at CDO Club
Endorsements:
“The best-organized conference I’ve been to in years, the Chief Digital Officer Summit was packed with smart people and smart ideas. Leave ‘em wanting more is what they say, and David Mathison and his team delivered. Now, we want more!”
– Sree Sreenivasan
Chief Digital Officer at The Metropolitan Museum of Art
“Congratulations on an exceptional first CDO Summit. I truly enjoyed all the panel discussions as well as the intimate environment where I was able to meet such amazing people. The conversations were very enlightening and touched on all the challenges my team and I face on a technology, content, and culture front. I look forward to participating next year.”
– Laxmi Wordham
CDO at The Michael J. Fox Foundation for Parkinson’s Research
About the CDO Summit:
The CDO Summit addresses the challenges and opportunities arising from big data, the cloud, digital disruption, and social and mobile media. Our gatherings include the best digital strategists and practitioners on earth, in intimate, collegial, and supportive environments designed to encourage networking, learning, and knowledge-sharing. Visit the website.
About the CDO Club:
The CDO Club is the world’s first, largest, and most powerful network of C-suite digital leaders. Our 1,500+ members receive access to breaking news, original research, career development support, networking opportunities, and inspirational events such as the CDO Summit. Visit the website.
Contact Information:
We’d love to hear from you. Email us at info@CDOSummit.comor call +1 516 488-1143.
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