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Monday March 13, 2017

How to Unlock Value From Your Data
With Simon Pomeroy, CEO at Fulcrum

The CDO Summit is the premier event for
digital & data leaders:

    March 15, 2017  |  Sydney, Australia

The curators of the Sydney CDO Summit are pleased to announce the Featured Luncheon Keynote by Simon Pomeroy, CEO of The Fulcrum Ltd., on “Delivering Customer Experience and Digital Transformation Across Large Organizations.”

Simon’s presentation will explore how to make transformation easy to buy into, how to align the culture around accountability and empowerment, and how to foster the confidence and belief across the organization that rapid customer experience transformation can be achieved.

Simon is CEO of
Fulcrum, which enables large organisations to unlock value from their data to drive rapid commercial outcomes and deeper customer engagement. Their technology helps to unlock the value in data that may be spread across multiple systems and databases, while requiring no heavyweight IT change programmes or capital expenditure.

Fully managed as a service, Fulcrum’s Hub sits alongside a client organisation’s existing and legacy technology infrastructure rather than inside it, and can integrate with internal and third party apps and platforms. Key to Fulcrum’s proposition is the proven ability to deliver rapid commercial results with in-year payback on investment and five times ROI within the first six months.

Mr. Pomeroy has significant experience in delivering digital solutions that bridge customer and commercial outcomes and that enable organisation-wide transformation. This includes commercial, cultural, and customer change. He has brokered world-class strategic partnerships, and has brought entrepreneurial capability and execution into corporate environments. All resulting in the ability to execute faster transformation and in-year ROI.

Simon was previously responsible for developing and implementing Westpac’s digital strategy, which won a number of NZ and international awards, including Westpac New Zealand being awarded Best Retail Bank of the Year by Asian Banker in 2015, Canstar Online Bank of the Year, and the Direct Marketing Association’s Organisation of the Year.

Simon previously led Air New Zealand’s customer loyalty strategy, which played a key role in the airline winning multiple awards, including Airline Of The Year in 2012. Simon is listed in FinTech Asia’s Top 100 leaders, and FST Media’s Top 10 AsiaPac Leaders to Watch

In 2015 Simon was one of a handful of global leaders to be interviewed by IBM CEO Ginni Rometty, for his views on data and digital disruption and innovation. He is considered an expert in customer engagement strategy, and has been recognised as a leader in global best-practices by commentators such as the Corporate Executive Board and McKinsey & Company.

In addition to Simon, we’ve curated an incredible programme featuring digital and data leaders from both the public and private sector.

The full
agenda can be found here.

Don’t miss this year’s Sydney CDO Summit – REGISTER NOW!

Meet new friends and colleagues in Sydney:

Who’s Speaking?
You’ll Meet These Digital and Data Leaders:

  • Ajay Bhatia: Chief Product and Information Officer at carsales.com.au
  • Andrew Reid: General Manager, Data Analytics and Insights at Ticketek Australia (TEG)
  • Anne-Marie Elias: Chief Disrupter, Innovation Consultant
  • Brett Barber: Former Chief Digital Officer at LGIASuper
  • Chris Wood: Head of UX & Design for Telstra Digital at Telstra
  • Christina Fevre: Digital Commercial Partnerships Director at Endemol Shine Australia
  • Claire Rawlins: Former Group Executive – Digital & Technology at IAG
  • Clive Dickens: Chief Digital Officer at Seven West Media
  • Colin Smith: Managing Director at Global Media and Sports
  • Damon Rees: Chief Information and Digital Officer at NSW Government
  • David Mathison: Curator of CDO Summit and Founder of CDO Club
  • David Pountney: Digital Vice President, Digital McKinsey at McKinsey & Company
  • David Ray: Director of Audiences & Growth, Australia at Twitter
  • Dez Blanchfield: Resident Data Scientist at The Bloor Group
  • Howard Seccombe: Chief Digital Officer at Roy Morgan Research
  • Ian Muir: Founder and Managing Director at idm design labs
  • Dr. Ian Oppermann: CEO & Chief Data Scientist at NSW Data Analytics Centre
  • Jamie Pride: Managing Partner at Phi Digital Ventures
  • Julian Delany: Chief Digital Officer, News Digital Networks Australia & MD, news.com.au
  • Karen Lawson: Chief Executive Officer at Slingshot Accelerator
  • Larissa Azevedo: Executive Experience Manager Digital Banking and Fintech & Partnerships at Commonwealth Bank
  • Leisa Bacon: Director Audience & Marketing at Australian Broadcasting Corporation
  • Luke Coley: Sales Director, ANZ at Gigya
  • Dr. Maria Milosavljevic: Chief Innovation Officer & CISO at AUSTRAC
  • Nick Smith: Managing Director Australia & New Zealand at Informatica
  • Paul Rush: Partner at Odgers Berndtson
  • Paul Shetler: Former CEO, Australian Govt Digital Transformation Office
  • Philip Zohrab: Chief Data Officer, Australia & NZ at Dentsu Aegis Network
  • Dr. Rachna Gandhi: Chief Executive Officer at Service NSW
  • Rebecca Reed: Partner – Sports, Gaming & Entertainment at Odgers Berndtson
  • Rebekah Horne: Chief Digital Officer at National Rugby League
  • Dr. Rod Farmer: Digital Vice President, Digital McKinsey at McKinsey & Company
  • Ross Farrelly: Cloud Strategy Leader at IBM
  • Shane Mattiske: Managing Director, Australia and New Zealand, Nielsen Sports at Nielsen
  • Simon Bligh: CEO of Dun & Bradstreet ANZ
  • Simon Pomeroy: CEO at The Fulcrum Ltd
  • And Many More…
REGISTER NOW for the Sydney CDO Summit! 

The Sydney CDO Summit is your chance to take advantage of some of the most iconic sights and sounds that Australia has to offer.

Attendees at the Sydney CDO Summit will learn how to focus zealously on improving the customer experience, build and lead effective teams, and better understand how to increase competencies in digital, social, and mobile media.

Come and listen to Australia’s top digital and data leaders while enjoying a waterfront view of world-famous landmarks such as Luna Park, the Sydney Opera House and Harbour bridge! 

Sip a cup of coffee and listen to experts discuss cutting-edge issues in digital, data, and customer experience, while watching the ferries and yachts pass under Harbour bridge.

Share and network with your peers over a delicious lunch – inside or outside on the dock – while taking in the panoramic views of Sydney harbour. 

Learn from the success of today’s experts in this captivating, refreshing environment, and bring that knowledge back into your own business.

This is a conference experience in Sydney like you’ve never had before.

Seating is limited, and this event will sell out.
Be sure to



We have a 5-year history of bringing together some of the most important digital and data leaders on earth, in intimate settings designed for networking and knowledge-sharing.

Sponsor opportunities are available for our Summits in New York City (our 5th year), London (our 3rd year), Sydney (our 2nd year), Washington DC, Toronto, and LA.

ACT NOW before inventory runs out. Its only January, and we’ve already confirmed partnerships with some of the most prestigious firms on the planet. Join us!

David@CDOSummit.com for more information.
Hear why sponsors, speakers, and delegates love our events:


  • “Great opportunity to hear from the CDO community and share some of our thinking around enterprise IoT here at Microsoft.” – Lee Hickin (Amazon Web Services)
  • “Congratulations on what was a fantastic day! Well done!” – Irena Bobojcov (Odgers Berndtson)
  • “Had the privilege today to share some digital learnings with international leaders from Google, Westpac and Harvey Norman on a panel today at the Chief Digital Officer Summit at Sydney.” – Christian Bowman (Ladbrokes Australia)
  • “It seemed very well run to me and you had an engaged audience there which was great.”
    – Kate Burleigh (Intel)
  • “I really enjoyed the sessions I was there for and (most importantly) the other people in the room seemed to be getting a lot out of it. Was great to work with you.” – Paul Smith (The Australian)
  • “Thanks so much for delivering such a great event. Really surpassed my expectations and I’ve had wonderful feedback from my leadership team. Thank you, once again.” – Kathryn Hamilton (Accenture Digital ANZ)
  • “Thank you David for such a well organised event. A pleasure and privilege to participate.”
    – Jon Cumming (ACT Government)
  • “We had a great day. Thank you.” – Michael McKeon (Unico)
  • “Many thanks for the opportunity to participate in your conference. It was a really high quality event – it was a privilege to be part of it.” – Simon Want (Management Consulting)

About the CDO Summit:

The CDO Summit addresses the challenges and opportunities arising from big data, the cloud, digital disruption, and social and mobile media. Our gatherings include the best digital strategists and practitioners on earth, in intimate, collegial, and supportive environments designed to encourage networking, learning, and knowledge-sharing. Visit the website.

About the CDO Club:

The CDO Club is the world’s first, largest, and most powerful network of C-suite digital leaders. Our 3,000+ members receive access to breaking news, original research, career development support, networking opportunities, and inspirational events such as the CDO Summit. Visit the website.

Contact Information:

We’d love to hear from you. Email us at info@CDOSummit.com or call +1 516 488-1143.
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