Joris Merks-Benjaminsen

Head of Digital Transformation
at Google

Author of Online Brand Identity

Joris Merks-Benjaminsen is Head of Digital Transformation at Google, helping top 100 companies embed Digital 1st thinking into their strategies.

His fresh thinking has won him prizes for Dialogue Marketer of the Year for 2012 and Best Marketing Literature of the Year in 2013. Joris was also nominated for Company Researcher of the Year and Cross Media Man of the Year in 2013.

In his workshops he unites marketers, brand managers, strategists, creatives, data experts, digital specialists and company leaders to jointly craft their future ready brand strategy.

As Head of Digital Transformation at Google Joris drives innovation in various fields of expertise amongst which digital marketing, YouTube and video content strategy, display advertising, social, search and programmatic.

Joris helps companies and professionals grow digital through boardroom strategy sessions, inspirational speaking engagements, transformational workshops and by creating and leveraging data and insights about marketing/advertising effectiveness and (digital) consumer behavior.

Prior to Google Joris specialized in research based consultancy for the top brand advertisers on brand management, media and creative strategy.